Building a brand is a strategy in support of building a business. Successful brands give you a spotlight in a crowd and become "trustmarks" for business. All components of marketing, including performance marketing, work best when done on behalf of a brand.
GlenSimpson LLC is the marketing consulting firm lead by Rob Glen, a global marketing and agency executive dedicated to providing high-impact consulting partnership services. These services are focused on insightful brand marketing strategies built for the digital economy, customer insights and brand positioning optimization, innovative brand blueprints (essence, portfolio, architecture), and brand revitalization (content & messaging, experience design and identity) through powerful integration and collaboration with stakeholder and partner teams.
Experience managing fast-paced, highly competitive, complex environments, bringing order to chaos via disruptive and integrated marketing strategy and delivery.